In 2023, Slang made enhancing the learning experience its top priority. To achieve this goal, the company introduced Learning Paths, a personalized approach designed to guide students toward the Professional English program that aligns best with their individual needs and growth. Additionally, Slang revamped the scheduling process and dynamics of its online classes, leading to a substantial surge in student enrollment. Last but not least, Slang had all the fairly advanced infrastructure in place to take advantage of the AI revolution, leveraging its architecture to apply Generative AI to increase user engagement and retainment. These initiatives represent significant advancements aimed at elevating the learner experience and bolstering retention rates throughout the year.